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There is nothing more difficult to take in hand, more perilous to conduct, or more uncertain in its success, than to take the lead in the introduction of new things.

Niccolo Machiavelli.

Profile of Louisa Barnett

PROFILE

Louisa Barnett is a senior communications consultant with extensive PR and internal communications experience in the commercial, charitable and public sectors.

She has worked on various aspects of PR from product launches to crisis management for major organisations such as Unilever, Ikea and 3i. In addition, Louisa has undertaken brand development and marketing initiatives both nationally and globally.

In leading the communications for radical business change programmes and organisational restructures for AstraZeneca plc, BT plc, BP plc, the Metropolitan Police Service and The Bank of New York, Louisa has played a key role in advising senior management and managing teams in demanding environments.

Louisa Barnett
INITIATIVES

Louisa specialises in PR and internal communications; media strategy; issues & crisis management; strategic council; brand development; marketing initiatives; business change communications; organizational restructures and redundancy communications; communications skills training