What is overall market demand for you products or services?
What are the demands of your customers and have they changed?
What is the likely sales turnover going to be? And the expected profit?
How has your competitive position changed? What do we now need to compete and grow?
What is your cash flow position? Are we at critical levels, and what rate are we burning cash?
How is Brexit affecting your business and operations?
How do you now need to respond to the COVID-19 pandemic?
What size of organisation can you afford? What is the required staff skills mix?
What are the main ways in which the organisation needs to be changed or transformed, and how long will that take? What investment is needed and what ROI expected?
What is the size of the change needed in all your functions? Technology, finance, sales, marketing, HR, production, operations, procurement?
How does your mission, vision and operating model need to change?
How innovative and change-oriented are you as an organisation?
How resilient are you as an organisation?
How engaged and supportive are your employees?
Are you paying enough attention to employee well-being?
Where do you need your staff to be located and what is the face to face vs virtual working balance?
Can you manage the required transformation ourselves, or should you call in experts to shape and enable the transformation to deliver the business benefits?